Watch the free training

You're great at changing lives. Now build a great business & lifestyle.

For established hypnosis clinicians: turn inconsistent marketing and messy systems into a streamlined, AI-enabled hypnosis business that grows predictably. From a Master Trainer of 10,000+ practitioners across 18 countries.

10,000+ practitioners trained 4.9 average rating Certified programs

As featured in

Sunrise, Channel 7, Network Ten, The Project and Fairfax Media

Where should you start?

Four different people land on this page. Pick the one that sounds like you.

Start free. Go as far as you want.

Four steps, in order. Most people begin at the first one.

Step 1 / Watch
Free

Self-Hypnosis Training

The science and the application, built for people who do not have hours to spare. Watch the full playlist on YouTube, no signup.

Watch on YouTube
Step 2 / Learn
$5

Self-Hypnosis Training Course

The structured version of the free training, with the exercises, the sequencing and the practice schedule that make it stick.

Get the course
Step 3 / Build
$27

Hypnosis 24/7 Online Income Masterclass

Create 365 hypnosis audio programs in under three hours using AI, then turn them into an income that runs without you.

Start building
Step 4 / Work with Shane
By application

Coaching and Consulting

Direct work with Shane on your hypnosis business, your product line or your positioning. Limited, and not right for everyone.

Book a call

Already qualified

For hypnotherapists building a business

The community
$17 USD/month

Going up to $27 USD/month in November

Hypnosis Business Coaching

The Skool community that takes a trained hypnotherapist from certificate to functioning business, one step at a time. You do not need to build everything. You need to build the next thing.

Join the community
Inside the community
Included with membership

Laser-Like Clarity

The 6M Protocol: Mindset, Mission, Market, Mine, Magnify, Message. Takes you from a scattered menu-list business to one sentence, one framework and one artefact you can act from.

See what is inside
Runs to 4 November
Included with membership

Starts 10 September, capped at 100

The Black Friday Offer Creation 8 Week Challenge

Eight weeks from no Black Friday plan to a launched, funnelled, value-stacked offer, built alongside Shane on the campaign he ran himself.

Join the challenge

About Shane

Master Trainer, Hypnosis and NLP

For the past 26 years, I have been at the intersection of psychology, business, and technology, helping entrepreneurs and professionals unlock their potential through proven frameworks and cutting-edge innovation.

As a Master Trainer in Hypnosis and NLP, I specialise in Psychology, Neuroscience, Sales, Marketing, and AI, combining deep expertise in human behaviour with practical business strategy.

I believe the fusion of AI and psychology is the most powerful combination for business transformation. When you understand how people think and how to leverage technology, you become unstoppable.

Psychology and NLP

NLPHypnosisNeuroscienceBehavioural change

AI and automation

OpenAIClaudeClaude CodeAI solution architecture

Business growth

MarketingSalesStrategy

Coaching and training

Business coachingPublic speakingMentoring
Shane Fozard

The journey so far

26 years of mind, business & technology

Analyst, builder, operator, trainer. Hover or tap any milestone for the detail.

Real People - Real Results

“Shane, I literally created my dream life because of you. Thanks for showing me hypnosis and sharing all those life hacks that have made life fun and easy. P.s. I prefer your growth courses over Tony Robbins.”

Blake Johnson

Australian Hypnosis Certification

“I already had a client base but lacked technology and a process. Since starting this course I now have done videos and lives, I post every day in my community, I run group hypnosis, I have created my first audio... I have my niche market which I found the confidence to trademark. Thank you so very much Shane.”

Eileen Scott

E-Hypnotherapist, 12-week program

“I have been invited by UWA to speak to 4th year medical students about the benefits and outcomes of hypnotherapy and mindset training in medicine and childbirth. After doing WCST I became a much better speaker. Thank you Shane Fozard and Jess Fozard.”

Raylene Robinson

Keynote speaker & hypnotherapist

“Since the life-changing course with Shane Fozard, I've lost 3kg in two weeks, stopped smoking forever, and didn't even freak out during plane take-offs. I passed my assessment with flying colors and my client had a wonderful transformation.”

Bev Hawley

Hypnosis Certification, Perth

“Shane Fozard's Spin Flow Technique helped bring the pain in my knee from a 10 right down to a 3! Something even pain medication failed to do. Would love to learn more valuable techniques like this one which I can then take to help my clients.”

Von Joy

Spin Flow Technique

“Shane and Jess Fozard over-deliver! And always come from the heart. I've been doing training with them and coaching beside them for about 8 years. It's been of the most value I've ever experienced from any training ever!”

Libby Stone

Postgrad.Dip.Psych., M.NLP., MHth (Google review)

“Shane, your clarity in teaching these techniques, and the care you show to everyone in the group is inspiring. Knowing more about how my mind works has created massive opportunities that I would have been too anxious to take in the past.”

Indira Hnatiuk

Australian Hypnosis Certification

“We had over 100 paid tickets in our first 2 public events. Within months of this training I was training many Experienced Practitioners in my own Modality... All this and more could not have happened without the learnings, structures, programs, support and LOVE from Shane Fozard and Jess Fozard.”

Shani-Faye Chambers

World Class Speaker Training

“Transformational learning that is allowing me to navigate the storms of life with confidence and calm. Best investment I ever made. From the very core of my being thankyou Shane Fozard and Jess Fozard for your wisdom care and training.”

Phil Leslie

Australian Success Mastery

“Today I can honestly say it was one of the best things I ever did. Shane is of course an inspiration but he is also an incredible teacher! Thank you Shane for being the catalyst for change in my life.”

Belinda Hearn

Hypnosis Weekend Training

“Your courses literally changed my life Shane Fozard ...and World Class Speaker Training gave me the confidence and structure to get up there and present! Words aren't adequate to express my gratitude.”

Nessa Magee

World Class Speaker Training

“The Hypnosis course is the best thing I have ever done! I am now able to help so many more people make life changing positive shifts in their lives... Thanks Shane, for sharing this wealth of knowledge with us.”

Karine Chamlers

Hypnosis Weekend Training

“Shane Fozard and Jess Fozard are AMAZING! If you are in any sort of relationship with another human being, you CAN take it to another level by knowing the skills and techniques these two lovely souls are teaching... I personally learned a lot this weekend, even though I have previously done many other PD and NLP trainings.”

Hana Rubinstejnova

Relationship Training Weekend

“I was an average person with an average life... now everything is limitless and I understand my potential too is limitless! If you have ever seen The Matrix just know you have the power to be Neo if you get to know Shane Fozard aka Morpheus.”

Eli Williams

Australian Hypnosis Certification

“My life changed/started in October 2018 when I did ASM with Shane Fozard and Jess Fozard. It's been a whirlwind 12 months, the best in my life... I love life. I am truly living now.”

Jillian Hill

Australian Success Mastery

“Shane & Jess, you both changed my life completely! I was a lost soul, struggling with pain and trauma when we first met and now I am strong, living a life fulfilled with love, happiness & independence!”

Abbie Marie

Hypnosis Training

“If you're looking for a way to change your life, you have to start with your mind and yourself. Shane and Jess from Australian Success Academy are two of the most positive, innovative and passionate teachers for happiness, success and abundance that I have ever met.”

Scott Lawrence

Lawrence Hypnotherapy, Melbourne

“The most incredible 2 weeks I have ever spent on myself. I will never be a victim of limiting thoughts and decisions again... Thank you so much Jess, Shane and crew for an absolutely INCREDIBLE, INVALUABLE journey.”

Ellen Prince

Australian Success Mastery

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Hypnosis Weekend Training

“Shane Fozard and Jess Fozard are AMAZING! If you are in any sort of relationship with another human being, you CAN take it to another level by knowing the skills and techniques these two lovely souls are teaching... I personally learned a lot this weekend, even though I have previously done many other PD and NLP trainings.”

Hana Rubinstejnova

Relationship Training Weekend

“I was an average person with an average life... now everything is limitless and I understand my potential too is limitless! If you have ever seen The Matrix just know you have the power to be Neo if you get to know Shane Fozard aka Morpheus.”

Eli Williams

Australian Hypnosis Certification

“My life changed/started in October 2018 when I did ASM with Shane Fozard and Jess Fozard. It's been a whirlwind 12 months, the best in my life... I love life. I am truly living now.”

Jillian Hill

Australian Success Mastery

“Shane & Jess, you both changed my life completely! I was a lost soul, struggling with pain and trauma when we first met and now I am strong, living a life fulfilled with love, happiness & independence!”

Abbie Marie

Hypnosis Training

“If you're looking for a way to change your life, you have to start with your mind and yourself. Shane and Jess from Australian Success Academy are two of the most positive, innovative and passionate teachers for happiness, success and abundance that I have ever met.”

Scott Lawrence

Lawrence Hypnotherapy, Melbourne

“The most incredible 2 weeks I have ever spent on myself. I will never be a victim of limiting thoughts and decisions again... Thank you so much Jess, Shane and crew for an absolutely INCREDIBLE, INVALUABLE journey.”

Ellen Prince

Australian Success Mastery

Short lessons, free to watch

A few minutes each. Start anywhere.

Hypnotize Yourself in 2 Seconds

Therapy Secrets: The 3 Clicks Rapid Induction

Through The Floor: Rapid Hypnosis Induction

The 4 Most Hypnotic Words

How To Use Hypnosis Through Text Messages

Build Rapport With Anyone In 1 Minute

Scroll for more, or watch the whole library on YouTube.

Work with Shane directly

A short call to work out whether coaching or consulting is the right fit. If it is not, you will get a straight answer and a useful direction.